Coco Plum Vacation Rentals was established in 2008 as a natural extension of the already successfully established Coco Plum Realtors. Providing a high level of quality service and care to clients and properties, CPVR's team strives every day to ensure current guests and owners are happy and potential guests and owners are treated with respect as they begin their vacation planning or property management services journey.
Director of Operations
Jessica Willey, a long time Florida Keys native, serves as the Director of Operations at Coco Plum Vacation Rentals. With 7 years of experience in Manufacturing Operations, including serving as Regional Area Director, Jessica brings a wealth of expertise in operational efficiency and team management to the vacation rental industry. Her background in optimizing processes and enhancing customer satisfaction seamlessly translates to her role in ensuring top-notch guest experiences and smooth operations at Coco Plum.
Outside of work, Jessica enjoys spending time with her two dogs and her fiancé, Raj
Founder
In 2008, Kelly envisioned using technology to enhance the guests and owners' vacation rental experience. She created Coco Plum Vacation Rentals based on the foundation of innovation and integrity. Kelly still acts as the team's real estate Broker and enjoys helping Buyers, Sellers, and investors in the Florida Keys. When she isn't busy with this, she enjoys traveling the world with her husband, Jim, studying God's word, and helping others less fortunate. Kelly and Jim formed a non-profit, Micah Missions, to show mercy and provide aid to the least of those in the world.
Originally from Baltimore, MD, where she received her BS in Biology and began graduate studies in Chemistry before becoming a real estate agent, Kelly and Jim have four grown children and two grandchildren whom they adore. She plays a mean game of pool and loves card games.
Broker, Vacation Rental Manager
Before coming to the Keys 15 years ago, Jim "flipped" numerous homes in the Baltimore City area, doing most of the work himself. Having managed and maintained many of his personal properties, Jim knows the ins and outs of rental management and is proactive in keeping our owner's homes in tip-top shape. He is also a licensed real estate broker in Florida and is versed in the real estate investment arena, having over 15 years of experience evaluating properties for investment potential. His most significant role is as Pop Pop and all his grandbabies love him.
These days ,Jim enjoys preparing gourmet meals and travelling the world with his wife of 30+ years, Kelly Willey
General Manager
With seven years of management experience in large-scale production, Raj has successfully overseen teams of 32 employees and two assistant managers, optimizing operations and efficiency. He now uses his expertise to enhance property care and guest relations in the Vacation Rental industry and assist with Owner communications. Born and raised in Gainesville, Florida, Raj moved to Marathon in 2022. Outside work, Raj enjoys spending time with his fiancée, Jessica, and their two dogs, savoring good food, and exploring the outdoors.
Property Manager
Born and raised on Long Island, NY, Denise graduated from Villanova University with a BA in Communications in 2001. She has called Marathon home for the past 17 years, where she has built a rewarding career in the hospitality industry, spending the last four years with Coco Plum Vacation Rentals. Happily married for 14 years, Denise enjoys cooking for family and friends. In her free time, she loves fishing, relaxing on the beach, diving into true crime literature and podcasts, and exploring real-life stories' complexities.
Guest Services Manager
Rea Rodriguez is the dedicated Guest Services Manager at Coco Plum Vacation Rentals, where she has proudly served for nearly four years. With over 15 years of customer service experience across diverse industries—including airlines, cruise lines, and travel agencies—Rea brings a wealth of expertise to her role. She holds a degree in Political Science from the University of the Philippines in Manila. She enjoys spending quality time with her husband and two children outside of work.
Property Inspector
Jen is a Marathon native whose local insight and friendly nature make her a wonderful part of our team. She’s a 2021 Marathon High graduate and a dedicated dog mom to Mia, her 11-year-old Maltese mix. When she’s not working, you’ll likely find her enjoying a bit of retail therapy, with anything pink instantly grabbing her attention!
Property Inspector
Taylor was born and raised in Marathon and graduated from high school in 2021. She brings a love of travel and a warm, adventurous spirit to our team. She is a proud dog mom to her two beloved pups, Ivy and Sinker, who are truly her babies! Taylor’s enthusiasm and passion for exploring new places add a vibrant energy to our team.
Guest Services & Reservations
Maintenance & Property Care
Vacation Rental Administrator
Originally from Illinois, we moved to the Keys five years ago, and we couldn’t be more grateful for the incredible life we’ve built here. I’m married to my best friend, Chris Ward, and we’re raising two amazing kids—Tristan, 15, and Izabella, 11. We’re fortunate to have my mom, Vickie, living right next door, along with my sister Melody, her husband, and nieces Clara and Addie, creating a close-knit and loving family environment. I love spending time outdoors, whether it’s soaking up the sun at the beach or enjoying the natural beauty of the Keys. One fun fact about me, I love Ballet, it is one of my first passions. After coming from Parks and Rec, where I helped the community, it’s a fantastic thing to be able to switch things up and help out the tourism side of the community as a Vacation Rental Administrator. I’m excited about the new opportunities at Coco Plum and feel truly blessed to call this place home.
Guest Services
